Willem ter Horst

Willem ter Horst

Functie:
Research Manager Strategic Business Analysis
Willem ter Horst

My name is Willem ter Horst, and I am the Research Manager of the Strategic Business Analysis department within TNO Vector.


I lead a team of 55 researchers and advisors with the aim of facilitating the transitions of our time from an economic and business perspective.

We achieve this by providing advice on what an effective innovation ecosystem should look like in the Netherlands and Europe, conducting research on removing key barriers that hinder these transitions, and actively shaping the sustainability transition of the industry as innovation orchestrators in the field.

We initiate new initiatives for sustainable value chains, involving the right players in the market, and provide analyses that make the necessary investments actionable.